We find the right people to drive your growth.
We find the right people to drive your growth...
WELCOME
Freshwood is a boutique executive search firm, helping companies appoint outstanding leaders at board and senior management level.
We started Freshwood in 2021. We're a small team that brings decades of experience to every search.
We act for with companies that prefer a close working relationship, with a highly experienced partner.
We operate at board and senior leadership level across most industry sectors. Our clients range from start-up to enterprise, be they founder led, VC funded, PE backed, family owned or listed.
WELCOME
Freshwood is a boutique executive search firm, helping companies appoint outstanding leaders at board and senior management level.
We started Freshwood in 2021. A small team, we bring decades of experience to every search.
Our services include - discreet board level executive search, functional leadership, interim management and fractional executives.
We partner with clients who prefer a close working relationship, with an experienced partner acting on their behalf.
Across the following ownership.
- EARLY STAGE / FOUNDER LED.
- PRIVATE EQUITY BACKED.
- FAMILY OWNED.
- PUBLICLY QUOTED.
Welcome
We specialise in executive search for board-level positions, including CEO, CFO and other leadership roles. We also help CFOs to build high performing finance teams.
The companies we partner with are privately held, private equity backed and listed on the main and junior markets.

OUR APPROACH
Why us
Hiring talent, at any level, is competitive and, at times, stressful, which is why we will always go the extra mile for our clients. It is also why we believe companies benefit from trusting a boutique firm, to look after their most critical hires.
Clients that appoint us can expect quality at every stage, highly attentive partners, a tailored approach, honest and open feedback.
Our aim is to earn trust quickly, by delivering sound advice, drawn from decades of experience.
TRACK RECORD
Our track record
so far...

EXECUTIVE SEARCH
We help you build outstanding Finance Teams.
Executive search
We conduct board and senior management level searches, in a discreet, confidential and professional manner.
The Partners deliver the entire search process, to ensure our clients benefit from the highest levels of expertise and a single point of contact throughout.
We have a distinct advantage over our larger and sector focused competitors. We have zero restrictions or an 'off limits' policy. Why does this matter? It means we're able to approach a broad and deep list of potential candidates, leading to a robust shortlist of the best people in the market.
Our methodology
Define the Brief and Build the Plan
We begin by understanding your company, the role and the priorities behind the appointment.
Together, we agree the experience, skills and personal qualities required, then set out a search plan with clear timescales, responsibilities and regular opportunities to review progress.
Candidate Research
We research relevant companies and sectors to identify potential candidates, drawing on our established network and direct approaches.
We speak with individuals whose experience matches the brief, including those who are not actively looking but would consider the right opportunity.
Longlist to Shortlist
Through detailed conversations, we explore each candidate’s experience, achievements, motivations and suitability.
We refine the longlist into a focused shortlist, providing clear summaries of each individual and explaining why we believe they merit consideration for the role.
Client Interviews and Evaluation
We coordinate interviews and help both sides prepare for useful, informed discussions.
After each meeting, we gather feedback, explore any questions and compare candidates against the agreed brief, helping you assess their strengths and decide who should progress to the next stage.
Offer Management
Once a preferred candidate has emerged, we help agree an offer that reflects both parties’ expectations.
We manage discussions around remuneration, notice periods and start dates, maintaining communication through acceptance and supporting the candidate through their resignation.
Onboarding and Follow Up
We stay in touch between acceptance and the start date, helping resolve questions and supporting a smooth transition.
Broad sector coverage
There are very few, if any, industry sectors that we haven't recruited for. We make sure we understand the sector and the competitive landscape, before we embark on a search.
Business Services
Technology
Healthcare
Consumer
Life Sciences
Financial Services
Telecommunications
Industrial
Media & Marketing
Fintech
TEAM
Experienced team with a personal approach
The team at Freshwood have collectively been in the executive search and recruitment industry for decades.
We believe in relationships that are based on trust, integrity, expertise and care. The majority of our business comes directly or indirectly from people who've known us for years.
What sets us apart from the larger firms in our market is our personal approach. Our partners deliver assignments from inception to completion.
TESTIMONIALS
What our clients say
We instructed Freshwood on a role that we have historically found difficult to fill. We worked very closely, and they were able to advise us on the best approach and found us the perfect CFO.
Chief People Officer
PE Backed Media Group
MashIt
Our second search with Freshwood and it's obvious they understand our culture. Good process all round.
CFO
Retail Plc
FabuFit
Our requirement was challenging for a few reasons, not least the timetable. Credit to the Freshwood team who found us an excellent CFO.
Partner
UK Mid Market PE Firm
YesSuits
WELCOME
Insight & advice to help our clients appoint exceptional talent.
Freshwood is a boutique executive search and talent advisory firm.
We work with companies from a range of industry sectors, to deliver board and director level roles and the senior management teams that sit below.
WELCOME
Expert insight & solutions that help our clients appoint exceptional talent.
Freshwood is a boutique executive search and talent advisory firm.
We work with companies from a range of industry sectors, to deliver board level appointments (main and operating board), and the senior management roles that sit below.
Our clients are privately held, PE backed, listed and family owned.
What sets us apart from the larger firms in our market is our
personal approach. Our partners deliver assignments from inception to completion. Which means our clients and candidates have one point of contact, who brings at least 20 years of experience to the process.
WELCOME
Expert insight & solutions that help our clients appoint exceptional talent.
Freshwood is a boutique executive search firm, helping companies appoint outstanding leaders at board and senior management level.
We started Freshwood in 2021. We're a small team that brings decades of experience to every search. We act for with companies that prefer a close working relationship, with a highly experienced partner.
We operate at board and senior leadership level across most industry sectors. Our clients range from start-up to enterprise, be they founder led, VC funded, PE backed, family owned or listed.
TRACK RECORD
Our track record, so far...

WHAT WE DO
Executive search
We conduct board and senior management level searches, in a discreet, confidential and professional manner.
The partners deliver the entire search process, to ensure our clients benefit from the highest levels of expertise, and a single point of contact throughout.
We have a distinct advantage over our larger and more sector focused competitors. We have zero restrictions or an 'off limits' policy.
Why does this matter? It means we're able to approach a broad and deep list of potential candidates, leading to a robust shortlist of the best people in the market.
Partners with decades of experience.
We believe in relationships that are based on trust, integrity, expertise and care. The majority of our business comes directly or indirectly from people who've known us for years. The team at Freshwood have collectively been in the executive search and recruitment industry for decades, and I think we've seen it all at some point.
Our extensive networks and rigorous assessment approach, ensures you meet candidates who bring both proven success and future-ready leadership capabilities.
EXPERTISE
Services.
We combine the quality, structure and processes of a large firm, with the flexibility, creativity and relationship focus of a boutique.
Our services include
- Executive Search.
- Functional Leadership.
- Interim Management.
- Fractional Executives.
- In House Support
The companies we act for range from start-up to established enterprise.
Across the following ownership
- Early Stage / Founder Led.
- Private Equity Backed.
- Family Owned.
- Publicly Quoted.
Our search process
Define the Brief and Build the Plan
We begin by understanding your company, the role and the priorities behind the appointment.
Together, we agree the experience, skills and personal qualities required, then set out a search plan with clear timescales, responsibilities and regular opportunities to review progress.
Candidate Research
We research relevant companies and sectors to identify potential candidates, drawing on our established network and direct approaches.
We speak with individuals whose experience matches the brief, including those who are not actively looking but would consider the right opportunity.
Longlist to Shortlist
Through detailed conversations, we explore each candidate’s experience, achievements, motivations and suitability.
We refine the longlist into a focused shortlist, providing clear summaries of each individual and explaining why we believe they merit consideration for the role.
Client Interviews and Evaluation
We coordinate interviews and help both sides prepare for useful, informed discussions.
After each meeting, we gather feedback, explore any questions and compare candidates against the agreed brief, helping you assess their strengths and decide who should progress to the next stage.
Offer Management
Once a preferred candidate has emerged, we help agree an offer that reflects both parties’ expectations.
We manage discussions around remuneration, notice periods and start dates, maintaining communication through acceptance and supporting the candidate through their resignation.
Onboarding and Follow Up
We stay in touch between acceptance and the start date, helping resolve questions and supporting a smooth transition.
TEAM
Experienced and Personal.
We believe in relationships that are based on trust, integrity, expertise and care. The majority of our business comes directly or indirectly from people who've known us for years. The team at Freshwood have collectively been in the executive search and recruitment industry for decades, and I think we've seen it all at some point.
Clients
Below is just a snapshot of the companies we've have acted for. You will see a broad range of industry sectors, size of company and ownership.
Not only do we take the time to understand our client, but also the markets they operate in. All of which helps us to efficiently identify candidates, who will bring value to our client.
Below is just a snapshot of the companies with have acted for. You will see a broad range of industry sectors, size of company and ownership.
Not only do we take the time to understand our client, but also the markets they operate in. All of which helps us to efficiently identify candidates, who will bring value to our client.

Clients
Below is just a snapshot of the companies we've acted for. You will see a broad range of industry sectors, size of company and ownership.
Not only do we take the time to understand our client, but also the markets they operate in. All of which helps us to efficiently identify candidates, who will bring value to our client.








